Arturo Fis-Sierra Kindle Heater Outdoor Patio Heater

At Design Interviews

(Excerpt) Interview with Arturo Fis : Frank Scott: What is the main principle, idea and inspiration behind your design?. Arturo Fis : To reinvent an industry that has been widely overlooked since the 1960s, with little inovation in design strategies despite the enormous, and growing, global demand. .Frank Scott: What has been your main focus in designing this work? Especially what did you want to achieve?. Arturo Fis : Sierra represent the panicle of design fashion. It takes everything we know, and makes it even more beautiful. It marries functionality into a finely tailored suit made in the tradition of old world craftsmanship. It is at once classical and contemproary. Sierra transforms the ubiquitous and mundane outdoor patio heater into a coveted item of desire, beauty, and romance. .Frank Scott: What are your future plans for this award winning design?. Arturo Fis : We have created a limited edition of 101 pieces that we hope will make their way into the finest architectural spaces around the world. .Frank Scott: How long did it take you to design this particular concept?. Arturo Fis : Beginning in 2007, I spent 18 months in ideation and research, another 30 in fabrication and testing, and introduced the our first Kindle Living Heater, now called Allison, in late 2010. Sierra is my newest, most beautiful creation, just recently introduced. .Frank Scott: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?. Arturo Fis : Design is inspiration, and Sierra has been the muse to this concept I now call Kindle Living. .Frank Scott: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?. Arturo Fis : We are currently in production with a limited edition, each hand made by master carpenters, of 101 pieces. .Frank Scott: What made you design this particular type of work?. Arturo Fis : Opportunity. I have been a designer for 32 years. During my tenure, this is my first opportunity of reinventing a product, and forever changing what people come to think and expect of an outdoor patio heater. .Frank Scott: Where there any other designs and/or designers that helped the influence the design of your work?. Arturo Fis : Design is the destilelation of experiences. As such I try to surround myself with what I find beautiful and inspiring, both in the material, natural, and spiritual sense of the word. I am moved most by what is now termed "Modern Classics" architecture and design from the likes of Eames, Bertoia, Saarinen, Mies, Hans Wegner, Prouve, Poul Kjaer, etc. I also have a deep appreciation for material integrity and craftsmanship without which good design is not possible. .Frank Scott: Who is the target customer for his design?. Arturo Fis : Anyone who appreciates beauty and innovation, in lieu of the mundane and disposable. Though many subscribe to this ideal, few in real life practice it. Instead we are always tempted by fad and consumerism. .Frank Scott: What sets this design apart from other similar or resembling concepts?. Arturo Fis : EVERYTHING! Our biggest achievement is the element of discovery. Our biggest obstacle is that it is not apparent that this is a patio heater. I love the sense of surprise, the AHA! moment people have when they first come into contact with our products. We've taken the patio heater and reinvented it. .Frank Scott: How did you come up with the name for this design? What does it mean?. Arturo Fis : Sierra is inspired by a coastal stretch of road, along highway 101 in California, in a magical forested area called Big Sur. I drew my inspiration and name from spending time there. .Frank Scott: Which design tools did you use when you were working on this project?. Arturo Fis : Aside from traditional design tools and modeling techniques, a clean piece of paper was both the greatest gift and tallest challenge. I took everything that was known and set it aside to see how it would be different if it was created today by me. It took a real leap of faith to do this, and I will always be thankful to those that encouraged me to take this step I now call Kindle Living. .Frank Scott: What is the most unique aspect of your design?. Arturo Fis : Inovation in the approach of what these objects can and should look like. We have taken everything that once was and made it beautiful while improving every aspect of its performance. We have taken a mundane object and made it into one of beauty, elegance, and romance. It is an object that is now memorable and loved. It is a Cinderella transformation. .Frank Scott: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?. Arturo Fis : I had the good fortune to involve some dedicated, talented, and passionate engineers, tool fabricators, manufacturers, and even the son of the original inventor of the "mushroom" type patio heater. .Frank Scott: What is the role of technology in this particular design?. Arturo Fis : Without the invention of new materials or reimagination of manufacturing methods, nothing would have been possible. In our exploration we managed to secure multiple patents. .Frank Scott: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?. Arturo Fis : There are multiple constraints to meeting certification for "gas powered appliances". Further, there are functional restrictions in how to maximize operation of "mushroom" type patio heaters. Understanding these was critical in the development of a design that was at once beautiful and functional, leading then to the development of materials and manufacturing processes that would allow for a happy marriage between all. .Frank Scott: What are some of the challenges you faced during the design/realization of your concept?. Arturo Fis : Material and manufacturing processes had to be created to make this reinterpretation of the outdoor patio heater possible. To the uninitiated, it looks simple. Trust me when I say that after nearly 7 years breathing these problems, they are not. .Frank Scott: How did you decide to submit your design to an international design competition?. Arturo Fis : Designers are my pears, and I am always glad and thankful to share the wonders that we dream up in those moment of inspiration and desperation. Only people who spend their lives making things better, more meaningful, beautiful, and even inspirational truly understand the hardship and joy that is part of the design process. .Frank Scott: What did you learn or how did you improve yourself during .[ End of Excerpt: Read complete interview with Arturo Fis on Sierra Kindle Heater Outdoor Patio Heater at ]

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